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They all have a digital corporate magazine. In Germany, 28 of the 30 biggest online stores have at least one company magazine. Only Media Markt and Medion don’t play along. The German digital marketing agency Seokratie looked at the 30 most successful online shops in Germany to determine how many of them runs a company magazine, which it described as something that’s digitally available, with regular editorial content that’s separated from the home page, no PR messages and written in German. It found out that 28 of the online shops, or 93 percent,

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